Member-only story
Scarcity Isn’t Always Great For Business
While companies use this practice to build hype, others use it poorly to cause problems in industries, and for customers alike.
10 min readDec 22, 2019
Recently a company called Secret Lair released some official Magic: The Gathering cards featuring some familiar cards to present and veteran Magic players.
You’ve got Bitterblossom, a pretty busted card retailed at less than what the card is actually worth at the moment.
You’ve also got some goblins inspired by the Fortnite art style.
A sort of throwback and sick art style for some classic five colour cards.
And of course the most adorable kittens in the entire world.